services
Maison librE’s services are customizable according to your business’ needs and to your projects’ size:
SALES SPACE’S CONCEPT AND OPENING
EXISTING SALES SPACE’S OPTIMIZATION
DISPLAY REFRESH AND MAINTENANCE
CREATION OF VISUAL MERCHANDISING GUIDELINES
VISUAL MERCHANDISING TRAINING
SALES SPACE’S CONCEPT AND OPENING
OBJECTIVE : creation of a permanent or ephemeral sales space (stores, pop-ups, showrooms) on the basis of an image briefing and commercial needs.
FOR WHOM: for new designers of all sizes, for existing brands in the process of developing their network of points of sale.
INCLUDED IN THIS SERVICE: design, organization and implementation of the sales area. Study and creation of the sales area, product zoning, display implementation.
EXISTING SALES SPACE’S OPTIMIZATION
OBJECTIVE: to improve the customer experience in existing retail spaces, by making the exploration of places and the discovery of products intuitive, captivating and coherent. Reorganization of architecture and display furniture according to products and sales activities.
FOR WHOM: for retail spaces in need of visual refreshment that also includes the layout of the space. For stores that require a commercially efficient display logic and functional use of space.
INCLUDED IN THIS SERVICE: Study and improvement of the sales area, product zoning, display implementation.
DISPLAY REFRESH AND MAINTENANCE
OBJECTIVE: in an existing space, reorganization and installation of products on the basis of commercial infringements. Use of visual marketing techniques for a fresh, engaging and consistent customer experience. Enhancement of the brand's philosophy through its products.
FOR WHOM: for retail spaces in need of visual refreshment, commercially effective exhibition logic, functional use of spaces.
INCLUDED IN THIS SERVICE: product zoning, display implementation. One-off or with regular frequency.
CREATION OF VISUAL MERCHANDISING GUIDELINES
OBJECTIVE: creation of display guidelines, permanent or seasonal, based on the specific identity of the brand and its spaces.
FOR WHOM: For designers and brands that require a guide in product display while maintaining consistency of image and commercial efficiency. For Visual Merchandising teams, or for sales teams.
INCLUDED IN THIS SERVICE:
Visual Merchandising intervention in one of the points of sale, followed by best practices shooting and layout of a dedicated Visual Merchandising Book. One-off or with regular frequency.
VISUAL MERCHANDISING TRAINING
OBJECTIVE: to prepare the sales or Visual Merchandising teams with the knowledge necessary to work independently. Introduce yourself to the role of Visual Merchandiser with a full understanding of the techniques and tools of the trade. Train teams on the show for a specific category or season.
FOR WHOM: for companies wishing to train their teams, for beginners in the field of Visual Merchandising, for merchants who plan to implement and maintain an efficient and coherent display, for large schools that require training by experienced professionals.
INCLUDED IN THIS SERVICE: one or more Visual Merchandising training courses according to the desired level (beginners, intermediate, expert). Trainings can be held individually or in groups, as well as on the go or by video conf call. Recap documents provided at the end of the training sessions.
One-off or with regular frequency. The courses are offered in French, English or Italian